The Brazilian National Team get a new update to their iconic kit with inspirations taken from Jeitinho Brasileiro (“The Brazilian Way”) – “The spirit that encompasses the resilience, creativity and relentlessly positive and innovative approach” – a philosophy that has contributed to Brazil’s continued global dominance.
The kit known as Amarelinha (“Little Yellow One”) has become an important signature for the national team with Nike’s new environmental concepts – such as 100% recycled polyester in the shorts and 96% recycled polyester in the jersey – incorporated into the new jersey. All in all, approximately 13 recycled bottles go into each kit. Revolving around its traditional color scheme, the v-neck jersey in yellow features green trim with the slogans Nascido Para Jogar Futebol (“Born to Play Football”) applied inside the green sleeve in Pichacao, a style of graffiti.
Further adding to the symbolism is a graphic by Don Torelly on the back of the neck which represents Brazil’s footballing governing body’s crest. The numbers on the back are directly taken from Brazil’s national bank notes.
Look for the kit through global stockists in the near future.
Via ( Hypebeast )
